MAC Cosmetics just announced yesterday that Miley Cyrus is the latest to join the ranks as the next Viva Glam spokesperson. For all of her “twerking” last year her publicity stunt worked. She definitely came out looking better than Ronin Thicke in that scenario. Her album was SURPRISINGLY good (I have “Drive” on repeat) and she kind of faded out a little bit and let her music do the talking.
Miley’s Viva Glam shade is a vibrant hot pink – which looks like a clear rosey-pink to me, but I’ll have to reserve my opinion until I see it. As always, every dollar spent on viva glam products goes to the MAC Aids Fund.
The MAC AIDS Fund was created in 1994, and to date has raised over $270 million through the sales of Viva Glam lipsticks and glosses. Rihanna joins the ranks of RuPaul, k.d. Lang, Lil’ Kim, Sir Elton John, Mary J. Blige, Shirley Manson, Linda Evangelista, Boy George, Christina Aguilera, Missy Elliott, Pamela Anderson, Lisa Marie Presley, Debbie Harry, Eve, Dita Von Teese, Fergie, Cyndi Lauper, Lady Gaga, and most recently Ricky Martin and Nicki Minaj.
A pioneer in the HIV/AIDS arena, the M·A·C AIDS Fund has been a trailblazer for the last 18 years, funding groundbreaking and innovative programs and investing in regions and populations that are not often prioritized by other funders. As the largest corporate non-pharmaceutical HIV/AIDS funder, the M·A·C AIDS Fund strives to make a meaningful difference in the lives of people living with and affected by HIV/AIDS. It focuses on highlighting the link between poverty and AIDS, and strengthening services available to underserved populations.
Wham Bam Viva Glam! Superstar Miley Cyrus is ready to make noise as this ionic campaign’s 2015 spokesperson. The global pop phenomenon kicks off her Viva Glam with two sure fire hits: A super-sexy hot pink lipstick and matching lipglass with sparkling pearl shimmer.
- Viva Glam Miley Cyrus Hot Pink (Amplified) $16.00 US/$19.00 CAD
- Viva Glam Miley Cyrus Hot Pink w/Sparkling Pearl $15.00 US/$18.00 CAD
Availability: North America January 22, 2015 at all M·A·C locations, 1.800.588.0070 and maccosmetics.com. International February 12, 2015 at all M·A·C locations.
What do you think? Will you buy? Personally, I think these shades are FAR more wearable than the other “pinks” Viva Glam has offered in the past. Given her following, this one is sure to be a top seller.